New FilmRise Series “BriannaPlayz” on the Roku Channel
June 27, 2022
FilmRise on June 27 announced a streaming original series,
“BriannaPlayz,” featuring social media prankster Brianna Arsement, hits The Roku Channel in July in the US
The program is native digital content, which aims to integrate paid advertising into the series. FilmRise said the show is growing
its catalog of native digital content covering entertainment, lifestyle, games, nature, cooking and tutorials, among others.
The launch marks the first time the online digital series will be available on a streaming service. “BriannaPlayz” will also be available on The Roku Channel in the UK. The series brings together the best of Brianna taking viewers into the world of Minecraft as she pranks her friends and family.
“We identified a great untapped opportunity early on – this very popular
online influencers could increase their audience and fan base by
convert their online content into long-form episodes for streaming
audience of the platform,” Max Einhorn, senior vice president of acquisitions and coproductions at FilmRise, said in a statement.
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Ashley Hovey, head of The Roku Channel, AVOD, said the deal underscores a long history between the two companies.
“We’re thrilled to be…the first place the series will be available outside of digital,” Hovey said.
FilmRise’s Digital Native division — led by digital content director Bianca Serafini — has deals with digital talent agencies, producers, and programs including Night, Brave Wilderness, Above Average, and Rooster Teeth, among others.
“Azzyland” features Azra “Azzyland” Bajrami and her lifestyle content, including vlogs, reaction videos, video games, and collaborations with other content creators.
Rooster Teeth produces several digital series aimed at the gaming crowd, such as the first-person shooter-themed series Red vs Blue, the Camp Camp-themed summer camp misadventures, and the fantasy series Nomad of Nowhere. .
“ZHC” presents the hyper realistic vision of the viral artist and
philanthropist Zach Hsieh, aka ZHC. ZHC and his team of artists pull off stunts like painting an entire school inside and out, customizing all of the gadgets in an Apple Store, and detailing a Tesla, all while donating cash and gifts. price to streamers.
“Brave Wilderness” is a series about science and nature that aims to
inspiring curiosity and advocacy for the natural world. Adventurers and
scientific experts Nataniel “Coyote” Peterson, Mark Vins and Mario Aldecoa
lead viewers on a variety of expeditions to dispel myths about the dangers
insects, capture the splendor of hiking trails, and introduce rare marine animals, among other features.
Internet-famous Nathan Graham aka Unspeakable appeals to family audiences with his wide range of mind-blowing challenges, including building the tallest LEGO tower, playing hide-and-seek in a trampoline park, and filling his house with peanuts.
Above Average Presents is founded by executive producer Lorne Michaels, Above Average presents a series of sketches and interviews hosted by and
with comedians Tiffany Haddish, Tina Fey, Rashida Jones, Paul Rudd and Jeff Goldblum.
Famous for his engaging personality and visually appealing camerawork,
Gustavo Tosta, aka Guga Foods, shares mouth-watering meat-focused recipes, helpful cooking techniques, and inventive culinary experiences for his hungry audience.
Keeping their promise that high quality educational videos should be
accessible free of charge to all, Crash Course has developed
content for 42 individual lessons and counting. Topics include literature,
world history, philosophy, biology, theater and much more.